May 29, 2025

DSSE 2025: OptiSigns Digital Signage Innovation in Focus

Logo for Digital Signage Summit 2025 in Munich

OptiSigns proudly participated in Digital Signage Summit Europe (DSSE) 2025 in Munich, Germany—one of the industry's premier gatherings for digital signage professionals in Europe. From Booth 21, we connected with integrators, AV experts, OEMs, and signage leaders from across Europe and beyond. Our focus? Showcasing our latest solutions and exploring the future of digital signage technology.

DSSE provided the ideal setting for meaningful industry dialogue and hands-on product exploration. For OptiSigns, it perfectly reinforced our commitment to delivering scalable, reliable digital signage solutions for today's digital landscape.

Attendees consistently praised the high-quality keynotes, panels, and technical sessions addressing the industry's most pressing challenges. This year's spotlight themes—AI integration, cybersecurity, and managed digital signage services—aligned seamlessly with our clients' evolving needs and our ongoing solution development.

Scalable, Smart, and Simple Hardware

Showcased was our Android Digital Signage Player —a compact, plug-and-play digital singgae device delivering seamless access to our cloud-based CMS. Built for 4K output, remote updates, and reliable connectivity, it's perfect for decentralized networks and rapid rollouts.

Our quick and effortless hardware integration into existing setups impressed visitors throughout the event. Live demos showcased real-time remote content updates—a capability that particularly resonated with professionals managing multi-site operations.

The OptiSigns Android Player's compact design, robust performance, and competitive pricing provides a powerful yet lightweight hardware solutions across the EU.

Hands-On Engagement with Visitors

Unlike larger expos where entertainment often dominates throughout, our DSSE strategy was about offering thoughtful value. Visitors came with concrete questions, looking for answers, and our team delivered.

This practical approach resonated strongly. Many visitors left our booth ready to trial our digital signage solutions directly in their workflows. The experience transformed brief conversations into meaningful next steps that deeply connected with this professional audience.

High-Value Conversations with Industry Leaders

DSSE's true strength lay in the quality of conversations. Our team engaged in focused discussions about real-world challenges, integration strategies, and signage innovation.

Throughout the event, we received valuable feedback. This deepened our understanding of regional needs, and explored collaboration opportunities—especially with system integrators and content providers throughout the EU market.

Unveiling Our New Munich Office

The most exciting highlight was announcing the opening of OptiSigns' new Munich office! This strategic move demonstrates our deepening commitment to European partners and customers.

Existing clients and new connections alike expressed enthusiasm over the announcement. Our global expansion enables smoother collaboration planning, enhanced hands-on support, and stronger local presence. We're dedicated to building trust and excitement across our network.

OptiSigns team members standing in front of a the DSSE booth, green fabric poster with a TV and tablet near them.

Key Takeaways and Looking Ahead

Our DSSE 2025 experience reinforced that simplicity, scalability, and high-quality service remain paramount to OptiSigns. Key outcomes included:

  • Dozens of live demos and hands-on OptiSigns hardware trials with guests
  • Positive feedback on our multilingual CMS features
  • Warm reception of our Munich office launch
  • High-quality leads from integrators, VARs, and regional partners

As we expand in the EU market, we'll continue investing in localized support, powerful hardware, and seamless CMS experiences tailored to regional requirements.

Stay Connected with OptiSigns

Thank you to everyone who visited Booth 21—whether for demos, discussions, or to take home an Android Digital Signage Player.

Let's continue the conversation:


DSSE was just the beginning—we're excited about what lies ahead in the rest of 2025!